Avirtual scorecard
Last updated: 2026-08-26
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Since 2015, the firm has primarily served clients in the United Kingdom. Although its main offices are in the United Kingdom, AVirtual is based in Cape Town, South Africa, and delivers virtual assistant and Business Process Outsourcing (BPO) solutions. The focus remains on delivering consistent service quality and dependable outcomes.
Company Overview
Avirtual is a BPO company, founded in 2014, with approximately 1-49 employees. They specialize in Finance & Accounting, Back Office. They serve the E-commerce & Retail industries.
AVirtual.co.uk was started in South Africa to offer the same high-quality virtual assistance as the UK but at a lower price. Over the past few years, AVirtual has expanded its service area to include the United States and Ireland. Its most recent financial report showed that it makes $5 million annually and has 26 employees. The founder of this Business Process Outsourcing (BPO) firm operates as seasoned entrepreneur from the United Kingdom. Pricing is structured to remain competitive while adapting to specific engagement requirements.
Executive summary
Brand Profile: Voice: professional. Voice: cost-conscious. Voice: service-oriented. Voice: friendly. Tagline: Hire a Virtual PA at a fraction of the cost of an in-house PA. Imagery Style: service-led, professional small-business support presentation. Client Value Proposition: Summary: AVirtual’s public positioning emphasizes time savings, flexible remote support, and access to a broad range of business services without the overhead of direct hiring.. Value Points: Title: Reduce admin burden. Value Points: Description: Clients can outsource routine administrative and support tasks to remote assistants.. Value Points: Title: Flexible staffing support. Value Points: Description: Public descriptions emphasize dedicated assistance with backup coverage and flexible plans.. Value Points: Title: Multi-service coverage. Value Points: Description: The service mix spans admin, support, HR, bookkeeping, and digital services.. Company Overview: Highlights: UK-focused virtual assistant and BPO provider. Highlights: Offers back-office, administrative, and support services. Highlights: Positions itself around flexible remote support for businesses. Description: AVirtual appears to be a UK-focused virtual assistant and BPO services provider serving professionals, small teams, entrepreneurs, and SMEs.. Competitive Differentiators: Differentiators: Title: Dedicated assistant with backup coverage. Differentiators: Description: Public descriptions state each client is assigned a personal assistant with team-based backup coverage available during vacation or illness.. Differentiators: Title: Flexible engagement and no-contract positioning. Differentiators: Description: Public listings describe flexible plans, no contract terms, and month-based options.. Differentiators: Title: Broad service mix for SMEs. Differentiators: Description: The company combines administrative, customer support, HR, finance, and marketing-adjacent services under one offering.. Competitive Landscape: Competitors: Name: Outsourcing/virtual assistant providers. Competitors: Evidence: Public descriptions emphasize virtual personal assistants, admin support, customer support, bookkeeping, social media management,
Strengths
- Brand Profile: Voice: professional. Voice: cost-conscious. Voice: service-oriented. Voice: friendly. Tagline: Hire a Virtual PA at a fraction of the cost of an in-house PA. Imagery Style: service-led, professional small-business support presentation. (public_web; observed 2026-04-28)
- Client Value Proposition: Summary: AVirtual’s public positioning emphasizes time savings, flexible remote support, and access to a broad range of business services without the overhead of direct hiring.. Value Points: Title: Reduce admin burden. Value Points: Description: Clients can outsource routine administrative and support tasks to remote assistants.. Value Points: Title: Flexible staffing support. Value Points: Description: Public descriptions emphasize dedicated assistance with backup coverage and flexible plans.. Value Points: Title: Multi-service coverage. Value Points: Description: The service. (public_web; observed 2026-08-25)
- Company Overview: Highlights: UK-focused virtual assistant and BPO provider. Highlights: Offers back-office, administrative, and support services. Highlights: Positions itself around flexible remote support for businesses. Description: AVirtual appears to be a UK-focused virtual assistant and BPO services provider serving professionals, small teams, entrepreneurs, and SMEs.. (public_web; observed 2026-08-25)
Gaps
- The reviewed public sources do not establish buyer-specific service levels, staffing commitments, or acceptance criteria for a defined scope. (public_web; observed 2026-04-28)
- The reviewed public sources do not establish a buyer-specific continuity design, recovery objective, security schedule, or named delivery team. (public_web; observed 2026-08-23)
- The reviewed public sources do not provide directly comparable commercial terms and independently verified outcomes for a like-for-like engagement. (public_web; observed 2026-08-25)
Firmographics
| Founded | 2014 |
|---|---|
| Employees | 1-49 |
| Revenue | $5 mil. - $10 mil. |
| Ownership | private |
GB100 score
Overall score: 46
- egs: 38.3
- growth: 51.4
- reputation: 53.3
- ai_readiness: 50
- market_footprint: 31.2
- digital_readiness: 51.1
Scores are calculated from published evidence and the current GB100 methodology; payment does not affect rank.
Services and operating scope
Avirtual's structured service taxonomy includes Finance & Accounting, Back Office. Leadership & Executives: Executives: Name: Rebecca Marshall. Executives: Title: Director of Sales & Client Services. Executives: Name: Henry Walton. Executives: Title: Partner, The AVirtual Group; CEO reference in public profile. Pricing & Engagement: Models: Name: Hourly pricing. Models: Best For: Clients wanting variable usage. Models: Description: One public profile states pricing begins at £17.50 per hour.. Models: Name: Monthly plans. Models: Best For: Clients seeking recurring support. Models: Description: Public listings mention monthly packages beginning at £120 per month and other plan tiers in a separate profile.. Models: Name: Free trial / consultation. Models: Best For: Prospective clients evaluating fit. Models: Description: A public profile states the company offers a 5-hour free trial and free consultation.. Summary: Public sources indicate hourly and monthly pricing with flexible plans, plus a free trial and free consultation; however, pricing details vary across sources and may have changed over time.. Employee & Client Sentiment: Sentiment Trend: unknown. Employee Satisfaction: unknown. Services & Offerings: Categories: Name: Virtual assistance. Categories: Services: Personal assistance. Categories: Services: Calendar management. Categories: Services: Research and correspondence. Categories: Services: General administration. Categories: Services: Executive support. Categories: Name: Business support. Categories: Services: Back-office support. Categories: Services: Customer support call services. Categories: Services: Sales support. Categories: Services: Human resources. Categories: Services: Bookkeeping. Categories: Name: Digital and creative services. Categories: Services: Social media management. Categories: Services: Content production. Categories: Services: Graphic design. Categories: Services: Advertising support. Executive Summary: Summary: AVirtual is a virtual assistant and BPO provider associated with the UK market, offering a range of remote support services including administration, customer support, bookkeeping, HR, social media, and digital marketing-related services.. Tech Stack & Tools: Tools: Category: CRM. Tools: Confidence: inferred. Tools: Product Name:
Geography
Countries listed in the structured record include -. Delivery Center Details: Centers: City: Cape Town. Centers: Model: virtual delivery with UK office presence. Centers: Country: South Africa. Key Firmographics: Sectors Display: SMEs. Sectors Display: small businesses. Sectors Display: professionals. Sectors Display: entrepreneurs. Headquarters Display: United Kingdom-focused; one public profile says based in Cape Town, South Africa with main offices in the UK. Financial Health: Overall Health: unknown. Reputation & Reviews: Summary: A public Trustpilot listing exists and shows an average rating of 2.8 out of 5, but the underlying review volume and current profile details were not fully verified here.. Credentials: Detail: Public listing indicates an average rating for www.avirtual.co.uk.. Credentials: Rating: 2.8/5. Credentials: Platform: Trustpilot. Asset Logo: Visibility: public. Service: Finance & Accounting. Description Long: A relaxed remote professional taking a break at their desk Skilled, UK-aligned professionals based in South Africa, working remotely in your team. No trade-offs on quality, cost, speed to hire, or employment risk. - Trusted by 2,000+ UK businesses since 2015 - 4.9 ★ on Google · 140+ reviews - 150+ dedicated professionals - 2,500+ successful hires.
Methodology
Avirtual's BPOIndex scorecard is assembled from public, attributable evidence rather than vendor-submitted marketing claims or a paid-placement package. The research pass reviewed 15 distinct source URLs and retained 19 substantive facts or company sections with direct citations. Each retained observation is tied to the page where it was found and to the date on which that page was observed. Information that could not be traced to a reviewed public source was left out. This distinction matters because a provider's website may describe broad capabilities without publishing buyer-specific service levels, staffing commitments, commercial terms, delivery capacity, or independently comparable outcomes. Collection and publication are separate. Collection discovers public pages, records evidence, and builds structured sections for company background, services, delivery footprint, operating signals, and credentials. Publication includes only substantive observations carrying an HTTP citation. The strengths below identify areas where the provider has published inspectable information; they are not guarantees of quality, price, security, or fit. Evidence gaps are questions the reviewed sources did not answer at a buyer-specific level, not negative claims about the provider. Peer links are navigation aids from other canonical BPOIndex profiles, not a claim that every company is identical in size, geography, specialization, or commercial model. Buyers should compare the underlying service taxonomy, locations, evidence, and current score dimensions. Confirm scope-specific service levels, named delivery sites, staffing assumptions, security controls, continuity plans, pricing units, minimum commitments, and referenceable outcomes directly with the provider. The observed dates show when evidence was collected. Later enrichment can add newly published sources, but unsupported inference, duplicate shells, and generic filler do not qualify a page for indexing.
Coverage gaps
- Insufficient public evidence for headquarters coverage.
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Services
- Finance & Accounting
- Back Office
Industries Served
- E-commerce & Retail
Contact
Website: https://www.avirtual.co.uk
Email: hello@avirtual.co.uk
Phone: 0800 086 8998
Frequently Asked Questions
What services does Avirtual offer?
Avirtual provides Finance & Accounting, Back Office.
How many employees does Avirtual have?
Avirtual has approximately 1-49 employees.
What industries does Avirtual serve?
Avirtual serves the E-commerce & Retail industries.