Horatio scorecard

Last updated: 2026-08-26

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Three like-minded innovators, Jared, Jose, and Alex, created a new paradigm in customer support. Horatio operates as Business Process Outsourcing (BPO) solutions provider that began in Columbia Business School’s corridors. The focus remains on delivering consistent service quality and dependable outcomes.

Company Overview

Horatio is a BPO company, founded in 1986, with approximately 100-249 employees. They specialize in Chat Support, Content Moderation, Technical Support, Customer Support, Level 1 & 2 Support, Back Office. They serve the E-commerce & Retail industries.

They also identified the struggles small businesses face to meet their customer service needs, allowing them to become a favorite choice for the world’s leading e-commerce companies. Not only that, but they are pioneers in solving the communication issues faced by smaller companies and thus accelerating their growth. Founded in 2018, Horatio has rocketed to the top of the BPO service provider ranks in less than five years. The focus remains on delivering consistent service quality and dependable outcomes.

Executive summary

Brand Profile: Voice: customer-centric. Voice: professional. Voice: growth-oriented. Imagery Style: brand and website imagery not verifiable from available public snippets. Client Value Proposition: Summary: Horatio positions itself as a partner that helps companies scale customer experience and operations with dedicated teams, bilingual nearshore talent, and a mix of human service and automation.. Value Points: Title: Dedicated customer support teams. Value Points: Description: Public descriptions say the company builds handpicked teams for customer support strategy and execution.. Value Points: Title: Revenue-oriented CX support. Value Points: Description: The company states that customer interactions can be turned into revenue-generating opportunities.. Value Points: Title: Nearshore bilingual delivery. Value Points: Description: Public materials reference operations in Latin America and bilingual talent access.. Value Points: Title: Operational breadth. Value Points: Description: The company supports customer service, back office, trust and safety, compliance, and healthcare operations.. Company Overview: Tagline: Modern outsourcing company reshaping CX and the BPO industry. Highlights: Public materials describe Horatio as a next-generation, tech-enabled customer support outsourcing firm.. Highlights: The company has publicly announced operations in the United States and Latin America, including Miami/New York, Santo Domingo, Bogotá, and Honduras.. Highlights: Public announcements describe Horatio as ISO/IEC 27001 certified.. Highlights: Public materials indicate the company emphasizes human-first service combined with automation and AI-enabled workflows.. Description: Horatio is a business process outsourcing and customer experience provider offering customer service, back office, and business process optimization services for startups and enterprises.. Competitive Differentiators: Differentiators: Title: Human-first, tech-enabled delivery. Differentiators: Description: Public materials emphasize combining automation and AI-driven workflows with human expertise.. Differentiators: Title: Nearshore Latin America

Strengths

  • Brand Profile: Voice: customer-centric. Voice: professional. Voice: growth-oriented. Imagery Style: brand and website imagery not verifiable from available public snippets. (public_web; observed 2026-08-17)
  • Client Portfolio: Clients: Client Name: Not publicly verified from available sources. Industry Concentration: Ecommerce. Industry Concentration: Finance. Industry Concentration: Healthcare. (public_web; observed 2026-08-11)
  • Client Value Proposition: Summary: Horatio positions itself as a partner that helps companies scale customer experience and operations with dedicated teams, bilingual nearshore talent, and a mix of human service and automation.. Value Points: Title: Dedicated customer support teams. Value Points: Description: Public descriptions say the company builds handpicked teams for customer support strategy and execution.. Value Points: Title: Revenue-oriented CX support. Value Points: Description: The company states that customer interactions can be turned into revenue-generating opportunities.. Value. (public_web; observed 2026-08-20)

Gaps

  • The reviewed public sources do not establish buyer-specific service levels, staffing commitments, or acceptance criteria for a defined scope. (public_web; observed 2026-08-17)
  • The reviewed public sources do not establish a buyer-specific continuity design, recovery objective, security schedule, or named delivery team. (public_web; observed 2026-08-25)
  • The reviewed public sources do not provide directly comparable commercial terms and independently verified outcomes for a like-for-like engagement. (public_web; observed 2026-08-24)

Firmographics

Founded1986
Employees100-249
Revenue$5 mil. - $10 mil.
Ownershipprivate

GB100 score

Overall score: 49

  • egs: 45.1
  • growth: 56.5
  • reputation: 55.7
  • ai_readiness: 50
  • market_footprint: 33
  • digital_readiness: 55.9

Scores are calculated from published evidence and the current GB100 methodology; payment does not affect rank.

Services and operating scope

Horatio's structured service taxonomy includes Chat Support, Content Moderation, Technical Support, Customer Support, Level 1 & 2 Support, Back Office. Client Portfolio: Clients: Client Name: Not publicly verified from available sources. Industry Concentration: Ecommerce. Industry Concentration: Finance. Industry Concentration: Healthcare. Competitive Landscape: Competitors: Name: Not publicly verified from available sources. Competitors: Relationship: direct. Positioning: Nearshore BPO focused on customer experience and industry-specific support across Latin America.. Market Signals: Active hiring across multiple Latin American locations. Market Signals: Public website frames the company around tailored business solutions and specialized vertical support. Differentiators: Nearshore delivery across the Dominican Republic, Colombia, and Honduras. Differentiators: Industry-specific support pages for ecommerce, SaaS, gaming, tech, and healthcare. Differentiators: Public emphasis on strategic partnership rather than a pure cost-center model. Hiring & Workforce Signals: Open Positions: Title: Customer Experience Associate (DR). Open Positions: Location: Santo Domingo & Santiago. Open Positions: Seniority: Entry. Open Positions: Department: Client Services. Open Positions: Title: Customer Experience Associate (BOG). Open Positions: Location: Bogota. Open Positions: Seniority: Entry. Open Positions: Department: Client Services. Open Positions: Title: Customer Experience Associate (HN). Open Positions: Location: San Pedro Sula. Open Positions: Seniority: Entry. Open Positions: Department: Client Services. Open Positions: Title: Accounting and Finance Back-Office Specialist (BOG). Open Positions: Location: Bogota. Open Positions: Seniority: Specialist. Open Positions: Department: Client Services. Open Positions: Title: Payments Supervisor (BOG). Open Positions: Location: Bogota. Open Positions: Seniority: Supervisor. Open Positions: Department: Client Service. Open Positions: Title: Healthcare Team Lead/Supervisor (BOG). Open Positions: Location: Bogota. Open Positions: Seniority: Supervisor. Open Positions: Department: Client Services. Workforce Signals: Locations Mentioned: Santo Domingo. Workforce Signals: Locations Mentioned: Santiago. Workforce Signals: Locations Mentioned: Bogota. Workforce Signals: Locations Mentioned: San Pedro Sula. Workforce. Key Firmographics: Founded Year: 2018. Sectors Display: Retail. Sectors Display: Financial services. Sectors Display: Edtech. Sectors Display: Healthcare. Sectors Display: SaaS. Sectors Display:

Geography

Countries listed in the structured record include -. Delivery Center Details: Centers: City: Santo Domingo. Centers: Model: nearshore delivery center. Centers: Seats: 2200. Centers: Country: Dominican Republic. Centers: City: Santiago. Centers: Model: nearshore delivery center. Centers: Seats: 500. Centers: Country: Dominican Republic. Centers: City: Bogotá. Centers: Model: nearshore delivery center. Centers: Country: Colombia. Centers: City: San Pedro Sula. Centers: Model: nearshore delivery center. Centers: Country: Honduras. Recent News: Articles: Date: 2026-08-11. Articles: Title: Horatio Celebrates Seven Years of Growth as a Nine-Figure Annual Recurring Revenue Business. Articles: Source: PR Newswire. Articles: Summary: Announced seven years in business and described the company as operating at over nine figures in annual recurring revenue.. Articles: Date: 2026-05-15. Articles: Title: Horatio Expands To Honduras Doubling Down on Nearshore Growth and Premium CX Delivery. Articles: Source: PR Newswire. Articles: Summary: Announced expansion to San Pedro Sula, Honduras, alongside messaging about nearshore growth and premium CX delivery.. Articles: Date: 2026-03-19. Articles: Title: Horatio's Fourth Annual Client Summit Explores the Balance Between AI and Human Expertise in CX. Articles: Source: PR Newswire. Articles: Summary: Announced the fourth annual client summit and the launch of HoratioHX.. Articles: Date: 2026-02-02. Articles: Title: Horatio Doubles Down on Healthcare With the Launch of HoratioHX, a Human-Centered Experience Platform Built for Compliant Care at Scale. Articles: Source: PR Newswire. Articles:. Services & Offerings: Categories: Name: Customer experience and support. Categories: Services: Customer service. Categories: Services: Customer experience. Categories: Services: Customer support. Categories: Services: Call center support. Categories: Services: Tech support. Categories: Name: Back office and operations. Categories: Services: Back-office support. Categories: Services: Admin support. Categories: Services: Business process optimization. Categories:

Methodology

Horatio's BPOIndex scorecard is assembled from public, attributable evidence rather than vendor-submitted marketing claims or a paid-placement package. The research pass reviewed 20 distinct source URLs and retained 24 substantive facts or company sections with direct citations. Each retained observation is tied to the page where it was found and to the date on which that page was observed. Information that could not be traced to a reviewed public source was left out. This distinction matters because a provider's website may describe broad capabilities without publishing buyer-specific service levels, staffing commitments, commercial terms, delivery capacity, or independently comparable outcomes. Collection and publication are separate. Collection discovers public pages, records evidence, and builds structured sections for company background, services, delivery footprint, operating signals, and credentials. Publication includes only substantive observations carrying an HTTP citation. The strengths below identify areas where the provider has published inspectable information; they are not guarantees of quality, price, security, or fit. Evidence gaps are questions the reviewed sources did not answer at a buyer-specific level, not negative claims about the provider. Peer links are navigation aids from other canonical BPOIndex profiles, not a claim that every company is identical in size, geography, specialization, or commercial model. Buyers should compare the underlying service taxonomy, locations, evidence, and current score dimensions. Confirm scope-specific service levels, named delivery sites, staffing assumptions, security controls, continuity plans, pricing units, minimum commitments, and referenceable outcomes directly with the provider. The observed dates show when evidence was collected. Later enrichment can add newly published sources, but unsupported inference, duplicate shells, and generic filler do not qualify a page for indexing.

Read the full GB100 methodology

Coverage gaps

  • Insufficient public evidence for headquarters coverage.

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Services

  • Chat Support
  • Content Moderation
  • Technical Support
  • Customer Support
  • Level 1 & 2 Support
  • Back Office

Industries Served

  • E-commerce & Retail

Contact

Website: https://www.hirehoratio.com

Email: info@hirehoratio.com

Phone: -

LinkedIn: http://www.linkedin.com/company/hire-horatio

Frequently Asked Questions

What services does Horatio offer?

Horatio provides Chat Support, Content Moderation, Technical Support, Customer Support, Level 1 & 2 Support, Back Office.

How many employees does Horatio have?

Horatio has approximately 100-249 employees.

What industries does Horatio serve?

Horatio serves the E-commerce & Retail industries.

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