Leadaki scorecard

Company Overview

Leadaki is a BPO company, founded in 2013, with approximately 11-50 employees. They specialize in Sales & Marketing. They serve the E-commerce & Retail industries.

Executive summary

Brand Profile: Voice: data-driven. Voice: performance-focused. Voice: commercial. Voice: B2B. Tagline: Marketing que mueve el revenue.. Client Value Proposition: Summary: Leadaki says it helps businesses get new customers online through scalable, data-driven campaigns that combine media buying, technology, and sales enablement.. Value Points: Title: Acquire customers online. Value Points: Description: Uses search, social, local guides, and other web channels to generate leads.. Value Points: Title: Improve conversion. Value Points: Description: Focuses on reducing funnel leakage and improving the rate from click to lead to sale.. Value Points: Title: Operate with less overhead. Value Points: Description: Suggests SMBs can start without a website or large budget.. Value Points: Title: Support the sales process. Value Points: Description: Includes CRM and chatbot tools to help transform leads into clients.. Company Overview: Tagline: Data Driven Marketing. Highlights: Google Premier Partner for over 10 years. Highlights: Certified in Google Marketing Platform. Highlights: Positions itself around full-funnel digital media strategies. Description: Leadaki presents itself as a data-driven marketing and growth company focused on acquisition, data, experience, and sales to reduce funnel leakage and drive revenue impact.. Competitive Differentiators: Differentiators: Title: Google ecosystem credentials. Differentiators: Description: Claims long-standing Google Premier Partner status and Google Marketing Platform certification.. Differentiators: Title: Full-funnel operating model. Differentiators: Description: Positions its approach around acquisition, data, creative, and sales in short learning cycles.. Differentiators: Title: SMB-focused customer acquisition. Differentiators: Description: Targets small and medium businesses that want to acquire customers online without needing a large budget or an existing website.. Differentiators: Title: Performance-oriented lead generation. Differentiators: Description: Emphasizes lead generation, conversion improvement, and

Strengths

• Brand Profile: Voice: data-driven. Voice: performance-focused. Voice: commercial. Voice: B2B. Tagline: Marketing que mueve el revenue.. (public_web; observed 2026-08-24)
• Client Portfolio: Clients: Segment: Large account. Clients: Industry: Financial services. Clients: Client Name: Naranja. Clients: Segment: Large account. Clients: Industry: Retail. Clients: Client Name: Garbarino. Clients: Segment: Large account. Clients: Industry: Financial services. Clients: Client Name: Banco Columbia. Clients: Segment: Large account. Clients: Industry: Consumer goods. Clients: Client Name: Springwall. Clients: Segment: Large account. Clients: Industry: Automotive. Clients: Client Name: Volkswagen. Clients: Segment: Large account. Clients: Industry: Automotive. Clients: Client Name: Autocity. Clients: Segment: Large account. Clients:. (public_web; observed 2026-07-21)
• Client Value Proposition: Summary: Leadaki says it helps businesses get new customers online through scalable, data-driven campaigns that combine media buying, technology, and sales enablement.. Value Points: Title: Acquire customers online. Value Points: Description: Uses search, social, local guides, and other web channels to generate leads.. Value Points: Title: Improve conversion. Value Points: Description: Focuses on reducing funnel leakage and improving the rate from click to lead to sale.. Value Points: Title: Operate with less overhead. Value Points:. (public_web; observed 2026-08-20)

Gaps

• The reviewed public sources do not establish buyer-specific service levels, staffing commitments, or acceptance criteria for a defined scope. (public_web; observed 2026-06-27)
• The reviewed public sources do not establish a buyer-specific continuity design, recovery objective, security schedule, or named delivery team. (public_web; observed 2025-05-11)
• The reviewed public sources do not provide directly comparable commercial terms and independently verified outcomes for a like-for-like engagement. (public_web; observed 2026-07-21)

Firmographics

GB100 score

Overall score: 50

• egs: 38.9
• growth: 55
• reputation: 57.2
• ai_readiness: 50
• market_footprint: 37.8
• digital_readiness: 60.4

Scores are calculated from published evidence and the current GB100 methodology; payment does not affect rank.

Services and operating scope

Leadaki's structured service taxonomy includes Sales & Marketing. Client Portfolio: Clients: Segment: Large account. Clients: Industry: Financial services. Clients: Client Name: Naranja. Clients: Segment: Large account. Clients: Industry: Retail. Clients: Client Name: Garbarino. Clients: Segment: Large account. Clients: Industry: Financial services. Clients: Client Name: Banco Columbia. Clients: Segment: Large account. Clients: Industry: Consumer goods. Clients: Client Name: Springwall. Clients: Segment: Large account. Clients: Industry: Automotive. Clients: Client Name: Volkswagen. Clients: Segment: Large account. Clients: Industry: Automotive. Clients: Client Name: Autocity. Clients: Segment: Large account. Clients: Industry: Hospitality. Clients: Client Name: Carmelo Hyatt. Clients: Segment: Large account. Clients: Industry: Insurance. Clients: Client Name: Zurich. Clients: Segment: Large account. Clients: Industry: Real estate / hospitality. Clients: Client Name: Trump Towers. Clients: Segment: Large account. Clients: Industry: Healthcare. Clients: Client Name: Mamotest. Clients: Segment: Large account. Clients: Industry: Commercial real estate. Clients: Client Name: HIT Cowork. Clients: Segment: Large account. Clients: Industry: Technology. Clients: Client Name: Cliengo. Industry Concentration: Financial services. Industry Concentration:. Competitive Landscape: Competitors: Name: Outsource Accelerator BPO Directory. Competitors: Evidence: Leadaki appears in a BPO directory context, but its public site describes a marketing/lead-gen company rather than a BPO provider.. Competitors: Relationship: alternative. Competitors: Name: Google Marketing Platform service partners. Competitors: Evidence: Leadaki publicly states it is certified in Google Marketing Platform and has been Google Premier Partners for over 10 years.. Competitors: Relationship: adjacent. Competitors: Name: Other lead-generation / performance marketing agencies. Competitors: Evidence: Public descriptions emphasize lead generation, performance marketing, programmatic media buying, and sales funnel optimization.. Competitors: Relationship: adjacent. Positioning: Leadaki is positioned as a data-driven marketing and lead-generation provider for SMBs, with services centered on performance marketing, Google Marketing Platform, programmatic buying, and full-funnel digital acquisition rather than a traditional BPO operator.. Market Signals:

Geography

Countries listed in the structured record include -. Delivery Center Details: Centers: City: Buenos Aires. Centers: Country: Argentina. Key Firmographics: Founded Year: 2012. Sectors Display: Advertising & Marketing. Sectors Display: Business Services. Headquarters Display: Buenos Aires, Argentina. Employee Count Display: 11-50 employees. Ownership Type Display: Privately held. Recent News: Articles: Date: 2026-06-27. Articles: Title: Leadaki - Marketing que mueve el revenue.. Articles: Source: Leadaki. Articles: Summary: Company website updated with revenue-focused positioning and full-funnel growth messaging.. Articles: Date: 2026-08-20. Articles: Title: Leadaki - LinkedIn. Articles: Source: LinkedIn. Articles: Summary: Company profile shows current firmographic details including private ownership, headquarters, and employee range.. Employee & Client Sentiment: Red Flags: No verified public review corpus with enough accessible detail to score employee satisfaction confidently.. Red Flags: No verified, current sentiment metrics or trend data found in public sources.. Green Flags: Public-facing materials emphasize a digital, data-driven marketing and analytics service model.. Green Flags: Employee profile evidence suggests work on notable client accounts and multidisciplinary delivery.. Sentiment Trend: unknown. Employee Satisfaction: unknown. Financial Health: Risk Factors: No verified public financial statements or funding events found in the available sources.. Risk Factors: Third-party company profile estimates indicate small scale rather than a publicly evidenced high-growth or well-capitalized profile.. Overall Health: unknown. Hiring & Workforce Signals: Workforce Signals: Founded Year: 2013. Workforce Signals: Employee Count Claimed: 26. Leadership & Executives: Executives: Name: Andres Snitcofsky. Executives: Title: Co-Founder. Reputation & Reviews: Credentials: Detail: A public review page exists, but no reliable rating was verified from the available source snippet.. Credentials: Platform: Glassdoor. Credentials: Detail: Listed in a lead generation / BPO directory context, but

Methodology

Leadaki's BPOIndex scorecard is assembled from public, attributable evidence rather than vendor-submitted marketing claims or a paid-placement package. The research pass reviewed 54 distinct source URLs and retained 54 substantive facts or company sections with direct citations. Each retained observation is tied to the page where it was found and to the date on which that page was observed. Information that could not be traced to a reviewed public source was left out. This distinction matters because a provider's website may describe broad capabilities without publishing buyer-specific service levels, staffing commitments, commercial terms, delivery capacity, or independently comparable outcomes. Collection and publication are separate. Collection discovers public pages, records evidence, and builds structured sections for company background, services, delivery footprint, operating signals, and credentials. Publication includes only substantive observations carrying an HTTP citation. The strengths below identify areas where the provider has published inspectable information; they are not guarantees of quality, price, security, or fit. Evidence gaps are questions the reviewed sources did not answer at a buyer-specific level, not negative claims about the provider. Peer links are navigation aids from other canonical BPOIndex profiles, not a claim that every company is identical in size, geography, specialization, or commercial model. Buyers should compare the underlying service taxonomy, locations, evidence, and current score dimensions. Confirm scope-specific service levels, named delivery sites, staffing assumptions, security controls, continuity plans, pricing units, minimum commitments, and referenceable outcomes directly with the provider. The observed dates show when evidence was collected. Later enrichment can add newly published sources, but unsupported inference, duplicate shells, and generic filler do not qualify a page for indexing.

Read the full GB100 methodology

Coverage gaps

• Insufficient public evidence for headquarters coverage.

Services

• Sales & Marketing

Industries Served

• E-commerce & Retail

Contact

Website: https://www.leadaki.com

Email: clientes@leadaki.com

Phone: 54 11 4788-9667

Frequently Asked Questions

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