Total Call scorecard

Company Overview

Total Call is a BPO company, founded in 2005, with approximately 1000-4999 employees. They specialize in Finance & Accounting, Back Office.

Total Call is owned and operated by the Iliad Group, France’s third-largest Internet Service Provider (ISP). The group offers multi-channel services to each client, particularly over the phone, email, fax, mail, and chat platforms. The company that started with 116 positions has grown to over 1000 employees. Total Call serves the greater Casablanca area with necessary outsourcing services to help businesses improve their logistics, client relations, and other helpful outsourcing services. Situated close to the Boulevard Al Massira Al Khadra and Quartier Palmier, Total Call is well-positioned to serve a broad demographic of businesses in Morocco.

Executive summary

Client Value Proposition: Summary: Total Call’s publicly visible value proposition centers on cost-effective outsourcing and offshoring support delivered from Casablanca, with a service mix that spans voice and back-office operations.. Value Points: Title: Cost-effective outsourcing. Value Points: Description: The directory listing explicitly describes the company’s solutions as cost-effective and highly efficient.. Value Points: Title: Operational breadth. Value Points: Description: The public profile suggests support across voice, non-voice, back-office, and HR services.. Value Points: Title: Geographic delivery advantage. Value Points: Description: A Casablanca location may appeal to buyers looking for Morocco-based offshore delivery.. Company Overview: Highlights: Headquartered in Casablanca, Morocco. Highlights: Operating since 2005. Highlights: Listed as a BPO services provider and offshoring consultant. Description: Total Call is a Business Process Outsourcing and offshoring consultant provider headquartered in Casablanca, Morocco. The company profile indicates it has provided outsourcing and offshoring consulting solutions since 2005.. Competitive Differentiators: Differentiators: Title: Long operating history. Differentiators: Description: Public directory information indicates the company has been delivering outsourcing and offshoring consulting solutions since 2005.. Differentiators: Title: Morocco-based delivery location. Differentiators: Description: The provider is publicly listed as headquartered in Casablanca, Morocco, which may be relevant for French-language or nearshore delivery needs.. Differentiators: Title: Broad BPO portfolio. Differentiators: Description: Public profile sources reference voice, non-voice, back-office, and HR-related services.. Key Firmographics: Founded Year: 2005. Sectors Display: IT / BPO. Headquarters Display: Casablanca, Morocco. Reputation & Reviews: Summary: Public review data is limited and mixed in quality. Indeed shows a Morocco/Casablanca review page with an overall rating of 3.8 based on 22 reviews, but this is not a

Strengths

• Client Value Proposition: Summary: Total Call’s publicly visible value proposition centers on cost-effective outsourcing and offshoring support delivered from Casablanca, with a service mix that spans voice and back-office operations.. Value Points: Title: Cost-effective outsourcing. Value Points: Description: The directory listing explicitly describes the company’s solutions as cost-effective and highly efficient.. Value Points: Title: Operational breadth. Value Points: Description: The public profile suggests support across voice, non-voice, back-office, and HR services.. Value Points: Title: Geographic delivery advantage. Value. (public_web; observed 2026-08-24)
• Company Overview: Highlights: Headquartered in Casablanca, Morocco. Highlights: Operating since 2005. Highlights: Listed as a BPO services provider and offshoring consultant. Description: Total Call is a Business Process Outsourcing and offshoring consultant provider headquartered in Casablanca, Morocco. The company profile indicates it has provided outsourcing and offshoring consulting solutions since 2005.. (public_web; observed 2026-08-24)
• Competitive Differentiators: Differentiators: Title: Long operating history. Differentiators: Description: Public directory information indicates the company has been delivering outsourcing and offshoring consulting solutions since 2005.. Differentiators: Title: Morocco-based delivery location. Differentiators: Description: The provider is publicly listed as headquartered in Casablanca, Morocco, which may be relevant for French-language or nearshore delivery needs.. Differentiators: Title: Broad BPO portfolio. Differentiators: Description: Public profile sources reference voice, non-voice, back-office, and HR-related services.. (public_web; observed 2026-08-24)

Gaps

• The reviewed public sources do not establish buyer-specific service levels, staffing commitments, or acceptance criteria for a defined scope. (company_website; observed 2026-08-24)
• The reviewed public sources do not establish a buyer-specific continuity design, recovery objective, security schedule, or named delivery team. (public_web; observed 2026-08-24)
• The reviewed public sources do not provide directly comparable commercial terms and independently verified outcomes for a like-for-like engagement. (public_web; observed 2026-08-24)

Firmographics

GB100 score

Overall score: 50

• egs: 44.3
• growth: 50
• reputation: 45.5
• ai_readiness: 50
• market_footprint: 53.8
• digital_readiness: 54

Scores are calculated from published evidence and the current GB100 methodology; payment does not affect rank.

Services and operating scope

Total Call's structured service taxonomy includes Finance & Accounting, Back Office. Competitive Landscape: Competitors: Name: Complete Call Solutions. Competitors: Evidence: Listed by Outsource Accelerator as a BPO and CRM provider in Omaha, Nebraska, serving a similar outsourcing market.. Competitors: Relationship: adjacent. Competitors: Name: Prologiq. Competitors: Evidence: Listed by Outsource Accelerator as a BPO provider offering outsourcing services.. Competitors: Relationship: adjacent. Competitors: Name: Total Call International, Inc.. Competitors: Evidence: A separately named company in the same broad call-center/outsourcing space, but not the Morocco-based Total Call entity.. Competitors: Relationship: alternative. Positioning: An offshoring consultant and BPO services provider headquartered in Casablanca, Morocco, operating as a French-capital call center and affiliated with the Iliad Group.. Market Signals: Outsource Accelerator identifies Total Call within its BPO directory and describes the company as part of the outsourcing/offshoring market.. Market Signals: LinkedIn describes the company as a French-capital call center based in Casablanca and a subsidiary of Iliad Group.. Market Signals: Best Places to Work Program lists Total Call. Employee & Client Sentiment: Sentiment Trend: unknown. Employee Satisfaction: unknown. Services & Offerings: Categories: Name: BPO services. Categories: Services: Call center services. Categories: Services: Voice services. Categories: Services: Non-voice BPO. Categories: Services: Back-office services. Categories: Services: HR services. Service: Finance & Accounting. Description Long: Outsource Accelerator helps businesses explore, build and operate offshore teams. Our typical clients have 20-500 employees, based in the high-cost English-speaking world and operate in any sector or vertical.. Delivery Center Details: Centers: City: Casablanca. Centers: Country: Morocco. Financial Health: Overall Health: unknown. Executive Summary: Summary: Total Call appears in the Outsource Accelerator directory as a Casablanca-based BPO provider and offshoring consultant with public contact details and social profiles listed. Publicly available directory information confirms the company name, Moroccan headquarters context, and longstanding operation,

Geography

Countries listed in the structured record include -.

Methodology

Total Call's BPOIndex scorecard is assembled from public, attributable evidence rather than vendor-submitted marketing claims or a paid-placement package. The research pass reviewed 7 distinct source URLs and retained 13 substantive facts or company sections with direct citations. Each retained observation is tied to the page where it was found and to the date on which that page was observed. Information that could not be traced to a reviewed public source was left out. This distinction matters because a provider's website may describe broad capabilities without publishing buyer-specific service levels, staffing commitments, commercial terms, delivery capacity, or independently comparable outcomes. Collection and publication are separate. Collection discovers public pages, records evidence, and builds structured sections for company background, services, delivery footprint, operating signals, and credentials. Publication includes only substantive observations carrying an HTTP citation. The strengths below identify areas where the provider has published inspectable information; they are not guarantees of quality, price, security, or fit. Evidence gaps are questions the reviewed sources did not answer at a buyer-specific level, not negative claims about the provider. Peer links are navigation aids from other canonical BPOIndex profiles, not a claim that every company is identical in size, geography, specialization, or commercial model. Buyers should compare the underlying service taxonomy, locations, evidence, and current score dimensions. Confirm scope-specific service levels, named delivery sites, staffing assumptions, security controls, continuity plans, pricing units, minimum commitments, and referenceable outcomes directly with the provider. The observed dates show when evidence was collected. Later enrichment can add newly published sources, but unsupported inference, duplicate shells, and generic filler do not qualify a page for indexing.

Read the full GB100 methodology

Coverage gaps

• Insufficient public evidence for headquarters coverage.
• Insufficient public evidence for industry taxonomy coverage.

Services

• Finance & Accounting
• Back Office

Contact

Website: https://www.outsourceaccelerator.com/company/total-call/

Email: info@total-call.ma

Phone: 05 22 99 80 00

LinkedIn: http://www.linkedin.com/company/total-call

Frequently Asked Questions

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