Customer Elation scorecard

Company Overview

Customer Elation is a BPO company, founded in 1993, with approximately 250-499 employees. They specialize in Customer Support. They serve the E-commerce & Retail industries.

Customer Elation has been providing custom and cost-effective solutions to its clients since 1993. Customer Elation is committed to providing the industry’s highest standards of call center solutions. “Our people, technology, size, and expertise position us head-and-shoulders above any other call center organization in the industry. Each of our clients has custom-designed programs constructed for specific customer interaction processes.” With over 28 years of experience in the industry, Customer Elation has expanded to provide its solutions across the United States. The organization’s current size is 500-1,000 employees. Customer Elation’s reported business revenue is 53.41 million. Customer Elation is an innovative call center service headquartered in Bloomington, Minnesota. Pricing is structured to remain competitive while adapting to specific engagement requirements.

Executive summary

Brand Profile: Voice: customer service oriented. Voice: professional. Voice: reassuring. Imagery Style: service-oriented and business-facing; website snippets emphasize answering services, call center support, and industry-specific use cases. Client Value Proposition: Summary: Customer Elation’s stated value proposition is to outsource customer service and call handling to a reliable, U.S.-based team that can improve responsiveness, extend coverage, and let clients focus internal resources on core work.. Value Points: Title: Resource efficiency. Value Points: Description: The company says outsourcing to its call management professionals helps clients maximize resources.. Value Points: Title: Always-on coverage. Value Points: Description: It offers round-the-clock answering so businesses can maintain availability beyond standard office hours.. Value Points: Title: Brand-aligned customer experience. Value Points: Description: The company says its outsourced service can feel like an extension of the client’s business.. Value Points: Title: Secure and compliant support claims. Value Points: Description: Public pages reference secure facilities and HIPAA-compliant solutions for healthcare-related use cases.. Company Overview: Tagline: Answering and call center services provided by local Minnesota agents.. Highlights: 24/7/365 answering service coverage. Highlights: U.S.-based call center positioning. Highlights: Secure-facility operations. Highlights: Local Minnesota agents. Description: Customer Elation presents itself as a U.S.-based answering service and call center provider offering outsourced customer service and call management support from secure facilities with local Minnesota agents.. Competitive Differentiators: Differentiators: Title: U.S.-based local-agent model. Differentiators: Description: The company emphasizes U.S.-based call center support and local Minnesota agents rather than offshore service delivery.. Differentiators: Title: 24/7/365 availability. Differentiators: Description: Public materials state that agents are available around the clock every day of the year.. Differentiators: Title:

Strengths

• Brand Profile: Voice: customer service oriented. Voice: professional. Voice: reassuring. Imagery Style: service-oriented and business-facing; website snippets emphasize answering services, call center support, and industry-specific use cases. (public_web; observed 2026-08-04)
• Client Value Proposition: Summary: Customer Elation’s stated value proposition is to outsource customer service and call handling to a reliable, U.S.-based team that can improve responsiveness, extend coverage, and let clients focus internal resources on core work.. Value Points: Title: Resource efficiency. Value Points: Description: The company says outsourcing to its call management professionals helps clients maximize resources.. Value Points: Title: Always-on coverage. Value Points: Description: It offers round-the-clock answering so businesses can maintain availability beyond standard office. (public_web; observed 2026-08-26)
• Company Overview: Tagline: Answering and call center services provided by local Minnesota agents.. Highlights: 24/7/365 answering service coverage. Highlights: U.S.-based call center positioning. Highlights: Secure-facility operations. Highlights: Local Minnesota agents. Description: Customer Elation presents itself as a U.S.-based answering service and call center provider offering outsourced customer service and call management support from secure facilities with local Minnesota agents.. (public_web; observed 2026-08-26)

Gaps

• The reviewed public sources do not establish buyer-specific service levels, staffing commitments, or acceptance criteria for a defined scope. (public_web; observed 2026-08-26)
• The reviewed public sources do not establish a buyer-specific continuity design, recovery objective, security schedule, or named delivery team. (public_web; observed 2026-08-26)
• The reviewed public sources do not provide directly comparable commercial terms and independently verified outcomes for a like-for-like engagement. (public_web; observed 2026-08-26)

Firmographics

GB100 score

Overall score: 49

• egs: 43.8
• growth: 56.5
• reputation: 48
• ai_readiness: 50
• market_footprint: 38.7
• digital_readiness: 54.6

Scores are calculated from published evidence and the current GB100 methodology; payment does not affect rank.

Services and operating scope

Customer Elation's structured service taxonomy includes Customer Support. Competitive Landscape: Competitors: Name: Answering service providers. Competitors: Evidence: Public site describes telephone answering, virtual receptionist, and call center services.. Competitors: Relationship: adjacent. Competitors: Name: Call center outsourcing firms. Competitors: Evidence: Public site describes outsourced customer service and call center services.. Competitors: Relationship: direct. Positioning: Outsourced customer service and answering-service provider focused on local Minnesota agents and 24/7 call handling.. Market Signals: Website emphasizes answering services, virtual receptionist support, and healthcare use cases.. Market Signals: Public listings identify the company as a call center/answering-service provider.. Differentiators: Local Minnesota agents. Differentiators: 24/7 answering coverage. Differentiators: Industry-specific service positioning. Differentiators: HIPAA-compliant healthcare messaging. Key Firmographics: Sectors Display: Answering services. Sectors Display: Call center services. Sectors Display: Customer service outsourcing. Headquarters Display: Minnesota, United States; public site references locations in Marshall, Foley, and Hutchinson, MN. Ownership Type Display: Customer Elation, Inc., a Minnesota corporation. Pricing & Engagement: Models: Name: Monthly answering service plans. Models: Best For: Businesses seeking entry-level answering coverage. Models: Description: Starting at $39 per month for 24/7 call coverage.. Models: Name: Usage-based billing. Models: Best For: Clients with variable call volumes. Models: Description: Services are billed by the minute, with calls measured in 60-second increments and overage minutes billed in arrears.. Models: Name: Flat-rate recurring base fee. Models: Best For: Clients needing recurring coverage agreements. Models: Description: Terms reference a base rate or base service fee due in advance on a 28-day billing cycle.. Summary: Customer Elation publicly states that answering service plans start at $39 per month for 24/7 call coverage and that services are billed by the minute, but it does not publicly disclose a full pricing catalog or formal contract structures.. Reputation & Reviews: Summary: Public review

Geography

Countries listed in the structured record include -. Delivery Center Details: Centers: City: Minneapolis. Centers: Country: United States. Executive Summary: Summary: Customer Elation is a Minnesota-based answering service and call center company focused on outsourced phone coverage, customer service, and related call-management programs for businesses that want local-agent support and 24/7 availability.. Financial Health: Overall Health: unknown. Employee & Client Sentiment: Sentiment Trend: unknown. Employee Satisfaction: unknown. Services & Offerings: Categories: Name: Telephone answering and call handling. Categories: Services: Live phone answering service. Categories: Services: 24/7 call coverage. Categories: Services: After-hours answering. Categories: Services: Holiday/weekend answering. Categories: Name: Operational call support. Categories: Services: Commercial dispatch. Categories: Services: Disaster back-up service. Categories: Services: Order-entry. Categories: Services: Ad response. Categories: Name: Industry-specific answering programs. Categories: Services: Healthcare answering service. Categories: Services: Real estate and property management answering service. Categories: Name: Communication tools. Categories: Services: Secure message app solution. Categories: Services: Local and toll-free number support. Asset Logo: Visibility: public. Coverage Hours: 24/7. Compliance: HIPAA. Description Long: [](https://customerelation.com/) Our professional answering service ensures that your customers’ needs are always met, providing timely, reliable, and personalized responses to every call. By handling inquiries, taking messages, and directing calls efficiently, we help your business stay accessible and responsive, even outside regular office hours. This seamless support not only keeps your customers satisfied but also strengthens your reputation as a company that values communication and care..

Methodology

Customer Elation's BPOIndex scorecard is assembled from public, attributable evidence rather than vendor-submitted marketing claims or a paid-placement package. The research pass reviewed 18 distinct source URLs and retained 18 substantive facts or company sections with direct citations. Each retained observation is tied to the page where it was found and to the date on which that page was observed. Information that could not be traced to a reviewed public source was left out. This distinction matters because a provider's website may describe broad capabilities without publishing buyer-specific service levels, staffing commitments, commercial terms, delivery capacity, or independently comparable outcomes. Collection and publication are separate. Collection discovers public pages, records evidence, and builds structured sections for company background, services, delivery footprint, operating signals, and credentials. Publication includes only substantive observations carrying an HTTP citation. The strengths below identify areas where the provider has published inspectable information; they are not guarantees of quality, price, security, or fit. Evidence gaps are questions the reviewed sources did not answer at a buyer-specific level, not negative claims about the provider. Peer links are navigation aids from other canonical BPOIndex profiles, not a claim that every company is identical in size, geography, specialization, or commercial model. Buyers should compare the underlying service taxonomy, locations, evidence, and current score dimensions. Confirm scope-specific service levels, named delivery sites, staffing assumptions, security controls, continuity plans, pricing units, minimum commitments, and referenceable outcomes directly with the provider. The observed dates show when evidence was collected. Later enrichment can add newly published sources, but unsupported inference, duplicate shells, and generic filler do not qualify a page for indexing.

Read the full GB100 methodology

Coverage gaps

• Insufficient public evidence for headquarters coverage.

Services

• Customer Support

Industries Served

• E-commerce & Retail

Contact

Website: https://www.customerelation.com

Email: info@customerelation.com

Phone: 952-653-0801

LinkedIn: https://www.linkedin.com/company/customer-elation/

Frequently Asked Questions

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