Phoneact scorecard

Company Overview

Phoneact is a BPO company, founded in 2006, with approximately 500-999 employees. They specialize in Customer Support, Back Office.

**PhoneAct** évolue et devient OutsourciaTunisie, désormais intégrée aux couleurs, à la marque et à la signature du Groupe Outsourcia. Pour en savoir plus sur notre expertise et notre Customer Obsession Page d'accueil Notre call center Nos solutions Nos offres d'emploi Nous contacter

Executive summary

Brand Profile: Voice: French-language. Voice: service-oriented. Voice: multichannel. Voice: multilingual. Client Value Proposition: Summary: PhoneAct appears to position its value proposition around offshore French-language customer operations, multi-service BPO coverage, and Tunisia-based delivery for cost-effective outsourcing.. Value Points: Title: French-language customer operations. Value Points: Description: Public materials emphasize francophone call center services.. Value Points: Title: Broad outsourcing menu. Value Points: Description: The company publicly lists reception, telesales, support, collections, studies, and back-office services.. Value Points: Title: Tunisia delivery base. Value Points: Description: The company highlights Tunis-based offshore operations, including a Charguia II location near Tunis-Carthage airport.. Company Overview: Tagline: Centre d'appels Tunisie : Call center offshore à Tunis. Highlights: Founded in 2006.. Highlights: Headquartered in Tunis, Tunisia, at Charguia II / Charguia 2.. Highlights: Operates as a francophone offshore call center provider.. Highlights: Acquired by Outsourcia in 2022.. Description: PhoneAct is a Tunisian offshore call center and BPO provider focused on multichannel customer relationship management, with services spanning customer care, telesales, technical support, debt collection, and market studies.. Competitive Differentiators: Differentiators: Title: Francophone offshore specialization. Differentiators: Description: Public descriptions position PhoneAct as a leader in francophone offshore call center services in Tunisia.. Differentiators: Title: Multichannel and multilingual delivery. Differentiators: Description: The company is described as providing multichannel and multilingual call center solutions.. Differentiators: Title: Sector breadth. Differentiators: Description: Public sources link the firm to telecom, energy, retail, e-commerce, banking, insurance, and medical assistance use cases.. Differentiators: Title: Acquisition into a broader regional group. Differentiators: Description: PhoneAct became part of Outsourcia in 2022, which may indicate integration into a larger North African

Strengths

• Brand Profile: Voice: French-language. Voice: service-oriented. Voice: multichannel. Voice: multilingual. (public_web; observed 2025-11-03)
• Client Value Proposition: Summary: PhoneAct appears to position its value proposition around offshore French-language customer operations, multi-service BPO coverage, and Tunisia-based delivery for cost-effective outsourcing.. Value Points: Title: French-language customer operations. Value Points: Description: Public materials emphasize francophone call center services.. Value Points: Title: Broad outsourcing menu. Value Points: Description: The company publicly lists reception, telesales, support, collections, studies, and back-office services.. Value Points: Title: Tunisia delivery base. Value Points: Description: The company highlights Tunis-based offshore operations, including. (public_web; observed 2025-11-03)
• Company Overview: Tagline: Centre d'appels Tunisie : Call center offshore à Tunis. Highlights: Founded in 2006.. Highlights: Headquartered in Tunis, Tunisia, at Charguia II / Charguia 2.. Highlights: Operates as a francophone offshore call center provider.. Highlights: Acquired by Outsourcia in 2022.. Description: PhoneAct is a Tunisian offshore call center and BPO provider focused on multichannel customer relationship management, with services spanning customer care, telesales, technical support, debt collection, and market studies.. (public_web; observed 2025-11-03)

Gaps

• The reviewed public sources do not establish buyer-specific service levels, staffing commitments, or acceptance criteria for a defined scope. (public_web; observed 2025-11-03)
• The reviewed public sources do not establish a buyer-specific continuity design, recovery objective, security schedule, or named delivery team. (public_web; observed 2026-06-13)
• The reviewed public sources do not provide directly comparable commercial terms and independently verified outcomes for a like-for-like engagement. (public_web; observed 2026-08-25)

Firmographics

GB100 score

Overall score: 47

• egs: 44
• growth: 50
• reputation: 45.5
• ai_readiness: 50
• market_footprint: 38.3
• digital_readiness: 54

Scores are calculated from published evidence and the current GB100 methodology; payment does not affect rank.

Services and operating scope

Phoneact's structured service taxonomy includes Customer Support, Back Office. Competitive Landscape: Competitors: Name: Outsourcia. Competitors: Evidence: PhoneAct was acquired by Outsourcia in 2022, making Outsourcia the parent group rather than a peer competitor.. Competitors: Relationship: direct. Competitors: Name: Teleperformance. Competitors: Evidence: Public descriptions place PhoneAct in the mid-market francophone BPO segment where global BPO firms such as Teleperformance are relevant alternatives.. Competitors: Relationship: alternative. Positioning: Independent Tunisian multichannel, multilingual call center and BPO provider focused on the French market and customer relationship outsourcing.. Market Signals: Operates in telecom, energy, retail, e-commerce, banking, insurance, medical assistance, and related services. Market Signals: Described publicly as a Tunisian leader in CRM and call centers. Market Signals: Acquisition by Outsourcia indicates consolidation in the Francophone BPO market. Differentiators: Multichannel and multilingual call center positioning. Differentiators: French-market orientation. Differentiators: Tunis-based delivery footprint. Differentiators: Customer relationship management and outsourcing specialization. Key Firmographics: Founded Year: 2006. Sectors Display: Telecom. Sectors Display: Energy. Sectors Display: E-commerce. Sectors Display: Banking. Sectors Display: Insurance. Sectors Display: Medical assistance. Sectors Display: Retail. Sectors Display: Business services. Headquarters Display: Tunis, Tunisia; Charguia II / Charguia 2. Employee Count Display: More than 400 employees; more than 900 collaborators in one public source. Ownership Type Display: Private; acquired by Outsourcia in 2022. Pricing & Engagement: Models: Name: Custom quote / request for proposal. Models: Best For: Clients seeking tailored call center or BPO scope scoping. Models: Description: The website includes a personalized quote request form for outsourcing engagements.. Summary: No public pricing sheet or rate card was found in the available sources. Public evidence only confirms that PhoneAct offers a personalized quote request form.. Employee & Client Sentiment: Sentiment Trend: unknown. Employee Satisfaction: unknown. Services & Offerings: Categories: Name: Customer operations. Categories: Services:

Geography

Countries listed in the structured record include -. Delivery Center Details: Centers: City: Tunis. Centers: Model: onshore/offshore contact center. Centers: Country: Tunisia. Executive Summary: Summary: PhoneAct is a Tunisia-based BPO and contact center provider serving francophone and multilingual outsourcing needs, with public sources describing activity in customer care, telesales, help desk, back office, and related outsourcing functions.. Description Long: **PhoneAct** évolue et devient OutsourciaTunisie, désormais intégrée aux couleurs, à la marque et à la signature du Groupe Outsourcia. Pour en savoir plus sur notre expertise et notre Customer Obsession Page d'accueil Notre call center Nos solutions Nos offres d'emploi Nous contacter. Financial Health: Overall Health: unknown. Financial Events: Date: 2022-10-17. Financial Events: Event Type: acquisition. Financial Events: Description: PhoneAct was acquired by the Moroccan group Outsourcia.. Leadership & Executives: Executives: Bio: Public sources state that Mehdi Ayed founded PhoneAct after an MBA International at IEDE and prior consulting experience in telecom.. Executives: Name: Mehdi Ayed. Executives: Title: Founder. Recent News: Articles: Date: 2022-10-25. Articles: Title: Outsourcia completes acquisition of PhoneAct. Articles: Source: Africa Private Equity News. Articles: Summary: Outsourcia announced the completion of its acquisition of PhoneAct, with founder Mehdi Ayed becoming a reference shareholder in Outsourcia.. Articles: Date: 2025-12-06. Articles: Title: Acquisition of PhoneAct highlighted in French business press. Articles: Source: En-Contact. Articles: Summary: The article describes PhoneAct as founded in 2006 and a Tunisian independent leader with more than 900 collaborators across two production sites in Tunis.. Reputation & Reviews: Summary: Publicly accessible review-aggregate evidence was not verified in the available sources. The strongest public credibility signals are ISO certification claims and acquisition by Outsourcia, but

Methodology

Phoneact's BPOIndex scorecard is assembled from public, attributable evidence rather than vendor-submitted marketing claims or a paid-placement package. The research pass reviewed 29 distinct source URLs and retained 41 substantive facts or company sections with direct citations. Each retained observation is tied to the page where it was found and to the date on which that page was observed. Information that could not be traced to a reviewed public source was left out. This distinction matters because a provider's website may describe broad capabilities without publishing buyer-specific service levels, staffing commitments, commercial terms, delivery capacity, or independently comparable outcomes. Collection and publication are separate. Collection discovers public pages, records evidence, and builds structured sections for company background, services, delivery footprint, operating signals, and credentials. Publication includes only substantive observations carrying an HTTP citation. The strengths below identify areas where the provider has published inspectable information; they are not guarantees of quality, price, security, or fit. Evidence gaps are questions the reviewed sources did not answer at a buyer-specific level, not negative claims about the provider. Peer links are navigation aids from other canonical BPOIndex profiles, not a claim that every company is identical in size, geography, specialization, or commercial model. Buyers should compare the underlying service taxonomy, locations, evidence, and current score dimensions. Confirm scope-specific service levels, named delivery sites, staffing assumptions, security controls, continuity plans, pricing units, minimum commitments, and referenceable outcomes directly with the provider. The observed dates show when evidence was collected. Later enrichment can add newly published sources, but unsupported inference, duplicate shells, and generic filler do not qualify a page for indexing.

Read the full GB100 methodology

Coverage gaps

• Insufficient public evidence for headquarters coverage.
• Insufficient public evidence for industry taxonomy coverage.

Services

• Customer Support
• Back Office

Contact

Website: https://www.phoneact.com

Email: dpo@phoneact.com

Phone: 216 36 400 200

LinkedIn: http://www.linkedin.com/company/phoneact

Frequently Asked Questions

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